Navy Floral Persian Rug · 1200 Reeds · 3M Points
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Size: 10x13 Feet (300x400 cm) 12Meters
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Estimated delivery
Most orders arrive within 3–5 business days. - Free Shipping $110+ USA & Canada, tracked
30-Day Return Policy: unused, in original packaging · return shipping paid by the customer. Read the full Return Policy →
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- No rug pad needed woven cotton backing
Selected by our Sacramento showroom team. Designed to anchor luxury living rooms, formal dining areas, and master bedrooms with refined detail and timeless character.
- Made inTürkiye
- Density1200 reeds · 3M points/m²
- Pile66% Polypropylene / 34% Polyester
- Backing100% Woven Cotton
SKU: SR-9186715107552-300x400
Discover the Details
Product Information
01Description
- Palette
- Deep indigo navy with ivory, ochre, and rust floral motifs
- Composition
- All-over Persian floral (no central medallion) — garden-at-dusk tradition
- Construction
- Machine-woven 1200 reeds (~3M points/m²)
- Pile
- 66% Polypropylene / 34% Polyester, 12mm
- Best in
- Libraries, studies, dining rooms, anywhere with walnut or oak furniture
Navy is the palette that does not need to announce itself. This is the rug to choose when the room already has good furniture and you want the floor to hold its own without competing.
Heritage
Persian weavers grew indigo for a thousand years before the synthetic blues arrived in the 19th century — the dye plants ran in long rows behind the Kashan workshops, and the "garden-at-dusk" compositional tradition (all-over flora, no medallion to draw the eye to the center) belongs to that indigo-rich corner of the canon. This 1200-reed translation keeps the all-over rhythm intact: roses, palmettes, vining stems, ivory and ochre highlights laid against the deep navy field.
How It Feels
Under a single warm lamp the navy reads almost black; under midday daylight the indigo opens up and the ivory floral work becomes legible from across the room. The all-over composition (rather than a central medallion) means furniture can be placed anywhere on the rug without breaking a focal point — useful for layouts where the seating arrangement is not symmetrical. Quiet in the morning, deeper at night.
Specs
- Pile height: 12mm (½")
- Density: ~3 million points per square meter
- Backing: 100% woven cotton
- Origin: Türkiye (1200-reed mill production)
- Care: regular vacuum without beater bar; spot-clean with mild detergent; professional clean every 2–3 years
Designer Styling
Pair with walnut furniture, antique brass library lamps, cordovan leather seating, and stacked books. The navy field absorbs the warmth of brass and leather without flattening them — this is the rug under a Chesterfield, under a partner's desk, under a dining table with a heavy walnut top. Avoid chrome or polished nickel: this rug wants warm metals, not cold ones.
Best For
Libraries and studies with walnut shelving. Dining rooms with traditional wood furniture. Family rooms where the floor needs to absorb everyday wear — paw prints, foot traffic, stray crumbs — and still look composed at the end of the day. Transitional spaces where the wall color is warm and the lighting is mostly lamps.
Skip if: the room is small and dim — navy can pull the ceiling down further. Skip if the walls are already a strong blue or blue-gray; the rug will fight them rather than support them. Skip if the dominant lighting is cool-white LED overhead with no lamp light to warm it.
Sacramento Showroom
Navy palettes are easier to judge in person than in photos — the indigo shifts noticeably with the room's light. If you're choosing between this and a burgundy or a dark gray, the showroom at 3423 Watt Avenue, Sacramento has all three in stock. Walk-ins daily 10 AM–7 PM; bring fabric swatches if you have them.
Reading the Spec Sheet: Reed Count & Density
The Kashan indigo workshops that established this all-over floral grammar — no central medallion, the whole field reading as a garden at dusk — wove at hand-knotted densities considerably higher than any mill loom produces. The 1200-reed Turkish translation here is the closest faithful render at a working-luxury price point. At lower reed counts the foliage detail dissolves and the floral becomes generic flora.
شانه (shaneh, "reed count") measures yarn points across the loom's width — 1200 shaneh means 1200 vertical warp threads per meter, the finer end of mill-loom production. تراکم (tarakom, "density") measures how tightly the rows pack along the length. Multiplied together they give total points per square meter; for this 1200-reed Turkish weave that lands in the 1.5–3 million points/m² range depending on the mill's counting convention. Higher reed counts hold finer pattern detail; higher density makes a heavier, more durable rug.
One caveat worth knowing: the same shaneh/tarakom numbers aren't always directly comparable across countries, mills, or fiber types. A 1200-reed Turkish power-loom rug is a different object from a 1200-shaneh hand-knotted carpet, even if the spec line reads the same.
Read the full guide → Reed Count and Density Explained: شانه and تراکم, 500 to 1700 — the complete comparison across all six mill tiers, what each level feels like underfoot, and how to read a spec sheet without being misled.
Origin & Heritage
Modern Persian rugs translate the visual vocabulary of classical Persian weaving — medallions, herati fields, layered borders — into palettes and scale that read as contemporary. The pattern lineage is intact; the colour story is updated for rooms built around oak, linen, brass, and natural light. The result reads as classical Persian design in a contemporary register.
How It Feels Underfoot
This piece is built for living, not display. The high-density synthetic pile holds pattern definition cleanly underfoot — medallions and borders read sharp at floor level — and recovers from foot traffic, furniture impressions, and the small accidents of family life. The hand is soft and resilient; the cleaning brief is honest spot-and-vacuum rather than the slow ritual of a hand-knotted wool piece.
Designer Styling Notes
Modern Persian palettes pair beautifully with cerused oak, walnut, antiqued brass, ivory linen, cream bouclé, and matte black metalwork. They sit equally well in a contemporary loft as in a transitional living room — the through-line is restraint in the surrounding palette, letting the rug carry the pattern story while the furniture stays quiet.
Our Curated Selection
Stylish Rugs is a Sacramento showroom at 3423 Watt Avenue — open daily, ten to seven-thirty — and the catalogue here is a curated slice of what we carry. We serve the Persian-speaking, Afghan, Arab and wider Muslim communities of Sacramento and Northern California in person and online. If you are looking for a specific size or palette you do not see listed, call the showroom or message us on WhatsApp and we will let you know what is on the floor right now.
02Specifications
03Materials & Craftsmanship
This piece sits in the easy-care performance family — high-density polypropylene or polyester pile on a cotton foundation, precision machine-woven for sharp pattern definition with hand-finished edges. The construction is purpose-built for family-friendly living: stain-resistant, fade-resistant, low-maintenance, and forgiving of regular vacuuming and spot cleaning.
Patterns are inspired by Persian, Kashan, Tabriz, and Turkmen design vocabularies — reinterpreted in a soft synthetic blend that performs in high-traffic rooms without the maintenance commitment of a hand-knotted wool piece.
04Size Guide
| Size | Metric | Suits |
|---|---|---|
| 3×6 ftrunner | 91×200 cm | Entryways, short hallways, bedside runs |
| 3×10 ftrunner | 91×300 cm | Standard hallways and kitchen runs |
| 3×13 ftrunner | 91×400 cm | Long hallways and grand corridors |
| 5×7.5 ft3.5 m² | 150×230 cm | Entry rooms, small bedrooms, sitting areas |
| 6.5×10 ft6 m² | 200×300 cm | Medium living rooms — front legs on the rug |
| 8.2×11.5 ft9 m² | 250×350 cm | Large living and formal dining — all legs on |
| 10×13 ft12 m² | 300×400 cm | Open plans and great rooms |
A rug should run 18–24 inches past the sofa on each side. If you are between two sizes, take the larger one — an undersized rug is the most common mistake we see.
05Care Instructions
- Vacuum weekly with the beater bar off to protect the pile
- Blot spills immediately with a clean white cloth (don't rub)
- Rotate the rug 180° every 6 months for even wear
- Professional clean every 18–24 months
- No rug pad needed — the cotton backing and the rug's weight keep it flat; a small rug that shifts can use adhesive grippers or corner holders
PDFFree guides (PDF)
Two short guides we wrote ourselves — free to download, nothing to sign up for.
06Shipping & Returns
Free shipping on orders of $110 or more across the USA & Canada, and a flat $20 rate below that. Most orders arrive within 3–5 business days. Canada customers: customs duties or provincial taxes may apply at delivery.
30-day returns on online orders — the item must be unused, in original condition, and in original packaging. Customer pays return shipping. Approved refunds are processed within 3–7 business days.
07Visit Our Sacramento Showroom
See this piece in person at our Sacramento showroom — open every day, 10 AM – 7 PM. Seeing the colours and pile in person is the best way to choose between our weaves.
Stylish Rugs & Carpets
3423 Watt Avenue, Sacramento, CA 95821
(916) 890-4077 · info@stylishrugs.us
08Frequently Asked Questions
How long does shipping take?
Most orders arrive within 3–5 business days. Full rates and the Canada note are in Shipping & Returns above.
What is your return policy?
30-day returns on online orders. The item must be unused, in original condition, and in original packaging. Customer pays return shipping. Approved refunds are processed within 3–7 business days.
Can I see this in person before buying?
Yes — it is on the showroom floor. Opening times and directions are in the Visit Our Sacramento Showroom panel above. Call ahead if you want a specific piece pulled out before you arrive.
How can I get help choosing the right piece?
Message us on WhatsApp or call — the number is in the header and the footer. Tell us the two room measurements and we will tell you honestly which size fits, including when none of ours do.
How do I choose the right rug size?
For living rooms, an 8×10 or 9×12 frames the seating area. The rug should extend 18–24 inches beyond the sofa on each side. For dining rooms, choose a rug that extends at least 24 inches beyond the table.
How is this rug made?
Every rug we sell is machine-woven in Türkiye, and this page lists its exact construction in Specifications. Synthetic and cotton pieces are honest about their material — see the Materials & Craftsmanship panel for this rug.
Do you offer custom rug sizes?
We don’t weave rugs to order, and custom or metric sizes aren’t available yet — they are coming soon. 10×13 ft is the largest size we carry and we sell from stock. For rugs bought from us we offer two finishing services: overlocking (edge finishing), and cutting a rug down to a smaller size and re-binding its edges. We don’t join rugs together, so for a room bigger than 10×13, two rugs side by side usually works better than one oversized piece.
How should I care for my rug?
Vacuum weekly with the beater bar off, blot spills immediately with a clean white cloth, and rotate 180° every 6 months. If it ever needs a full wash, use an independent professional rug cleaner — we don’t clean rugs ourselves. Our free Rug Care Guide below covers the rest.
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